A The starting point
One general form carried all property auction viewings traffic. First-time inquiries and follow-ups on live matters landed in the same pile.
Case study · Residential sales
Guiding property auction viewings visitors to the right door
Unmodernized property auction specialist, Savannah, Georgia. Day to day with property auction viewings, messages arrive pre-sorted by the person who knows best: the sender.
Case file 10
Client · Savannah, Georgia
Unmodernized property auction specialist
- Team
- 18 staff, one locally managed operation
- Timeline
- 15 working days
- Parts built
- 4
- Quote from
- Auctioneer
Staff review and handover included
Before the work
Whereitstarted,andwhatgotintheway
B The problem
For property auction viewings, subjects gave nothing away. The morning sort consumed the hour that answering should have had.
What we built
Visitors first choose what they are doing: starting a new inquiry, following up on one, or asking a general question. Each choice leads to its own route, and the new-inquiry form gathers property reference, viewing preference and buyer question.
Parts used4 items
- 1Contact categories
- 2Separate follow-up route
- 3Relevant form fields
- 4Clear button labels
Handedover15workingdaysaftercontentapproval
The time counts from the day the firm approved its content, and it includes the staff review and the handover, so nothing was left for the firm to finish.
Content approved
Work began once the firm approved the page content and wording.
The build
Contact categories, Separate follow-up route, Relevant form fields, Clear button labels.
Staff review
Staff at the firm reviewed the work before anything was handed over.
Handover
15 working days after content approval, including staff review and handover.
See what this would look like for your own firm
A 30-minute walkthrough, on your screen, built around the sales you run. Plans from $127 a month, the build fee only after launch.
What changed
The result, in the firm's terms
Day to day with property auction viewings, messages arrive pre-sorted by the person who knows best: the sender. New and existing conversations no longer fight in one queue.
The different routes for property auction viewings reflect the calls we actually receive. We no longer have to guess whether someone is starting from scratch.
Unmodernized property auction specialist, Savannah, Georgia
Questions about this case study
How long did this project take?
15 working days after content approval, including staff review and handover. The clock started once the firm had approved the content, so the time waiting on wording is not counted.
What exactly was built for the unmodernized property auction specialist?
Visitors first choose what they are doing: starting a new inquiry, following up on one, or asking a general question. Each choice leads to its own route, and the new-inquiry form gathers property reference, viewing preference and buyer question. The parts used were: contact categories, separate follow-up route, relevant form fields, clear button labels.
Why is the client not named?
Case studies on GetHomeAuctionSites identify a client by business type and region only. The quote is from James Brockhurst, Auctioneer, used with permission. No business name, logo or web address is published.
Could the same work be done for my firm?
Yes, if it fits the way your firm runs its sales. Bidder registration and deposit request form is on every plan; Pages that open before a bidder gives up is on every plan. Plans start at $127 a month, and the $697 build fee is invoiced only after your site is live.
Want your inquiries to arrive like this?
A live walkthrough shows the pages, the forms and the handover built for your kind of sale. Plans from $127 a month, and the $697 build fee is invoiced only after launch.