A website built for timed bidding with no auction floor at all
An online-only auction website needs the bidding window, current high bid and time remaining to be the most visible thing on the page, because with no live floor and no auctioneer voice, the page itself has to carry all of the urgency and all of the clarity.
Builtforonline-onlyauctionplatforms,notagenericrealestatetemplate
If your firm runs online-only auction platforms, the site is built around the terms, timelines and disclosures specific to that kind of sale, rather than a listing template designed for a different niche entirely.
Four problems specific to online-only auction platforms
There is no clear display of the bidding window (open and close time) on the property page itself.
Bidders cannot tell whether a listing uses soft close (extending bidding when a late bid comes in) without reading fine print elsewhere.
Registration and deposit steps happen off-site, so the page cannot tell a visitor what to expect before they leave it.
There is no way to browse only sales closing this week versus sales still weeks out.
Thepagesbuiltforonline-onlyauctionplatforms
- 1Home
- 2Sales closing this week
- 3All current sales
- 4One page per property
- 5How timed online bidding works
- 6Registration and deposit requirements
- 7Soft close and bidding extension rules
- 8Contact and inquiry form
Pre-registration and reminder request
Lets a bidder register interest and request a reminder before a specific sale opens or closes, useful when your bidding platform itself lives on a separate vendor site.
What does your firm need to provide?
Very little beyond the facts only your firm can know. Everything else, from the build to the hosting to the weekly updates, is ours.
- The bidding platform you use and the link for each sale
- Bidding open and close times for every listing
- Your soft close and extension rules
- Registration and deposit steps on your platform
Fromfirstcalltoalivesiteforonline-only
Onboarding call
We go through the online-only you run, your counties, your current listings and what your registration requires.
We build the pages
The 8 pages above, the pre-registration and reminder request and your CRM connection, before anything goes live.
You approve, we launch
Live in 7 to 15 days depending on plan. The $697 build fee is invoiced only after you approve.
Weekly updates
Status, photos and terms kept current as each sale moves, plus 5 revisions a month for anything bigger.
Which plan fits online-only auction platforms?
- Lot SheetThe website, fully managed, live in 7 days
- Sale DayEverything, plus the AI Engine, live in 10 days
- Full DocketEverything, plus the Content Engine, live in 15 days
| Included | Lot Sheet | Sale Day | Full Docket |
|---|---|---|---|
| The website | |||
| Custom-coded site, 90+ PageSpeed | |||
| A lot page for every property | |||
| County and sale-type pages | |||
| Bidder registration into your CRM | |||
| Compliance pages built in | |||
| Search and visibility | |||
| Technical and on-page SEO, location pages | |||
| AEO, GEO and structured data | |||
| Researched articles a week | 2 | 2 | 3 |
| Management and support | |||
| Weekly lot updates | |||
| 5 revisions a month | 5 | 5 | 5 |
| Managed hosting and security | |||
| Domain in your name | |||
| Client portal | |||
| Migration with redirects | |||
| The AI Engine | |||
| AI receptionist with call summaries | |||
| AI chat widget on your site | |||
| AI agents on SMS, Messenger and Instagram | |||
| A2P 10DLC registration filed for you | |||
| The Content Engine | |||
| Social image posts a week | 3 | ||
| Short-form reels a week | 2 | ||
| Google Business Profile managed | |||
What auction firms tell us
The after-hours side of property auction viewings was an afterthought on the old site. Evening visitors leave structured information and an honest response time, nothing more promised. I arrive to a usable list instead of piecing together scraps from three channels.
Building land auction specialist, Overland Park, Kansas
After-hours inquiry capture for property auction viewings
My first check was simple: open the property auction viewings page on a mobile and try to get in touch. Key information comes first and the contact option is clearly labeled. The days of talking customers through the menu are over.
Online property auction platform, Green Bay, Wisconsin
Mobile navigation and page layout for property auction viewings
The part I rate most highly is the form, not the visuals. It asks for property reference, viewing preference and buyer question before anything is sent, which is the information we used to chase by email. The first message is usually enough to act on now.
Unmodernized property auction specialist, Overland Park, Kansas
Inquiry form and response workflow for property auction viewings
Case studies from auction firms
Real projects for firms like yours, with the closest matches to online-only auction platforms first.
See a lot page for online-only in a live walkthrough
About 30 minutes, on your screen, built around online-only auction platforms. Plans from $127 a month, the build fee only after launch.
Questions from online-only auction platforms
Can the page show the bidding open and close time clearly?
Yes, the lot page template puts the bidding window at the top of the page, alongside the property details, rather than requiring a click to a separate bidding platform to find it.
Can the site explain soft close before someone bids?
Yes, a dedicated page explains soft close and any bid extension rules in plain terms, and we link to it from every lot page so the explanation is one click away.
Do you host the actual bidding platform?
No, we build the website that markets your sales. Live bidding typically happens on the auction platform your firm already uses, and we link out to it clearly from each lot page.
Can visitors see only sales closing soon?
Yes, the sales closing this week page is built to surface time-sensitive listings separately from the full current sales list.
Can the site show times in the bidder's own time zone?
The sale close time is always shown with its time zone stated, so a bidder in another state reads it correctly. Where your platform shows a live countdown, we link to it rather than duplicating it.
Can the AI chat answer soft close questions late at night?
On Sale Day and Full Docket, the AI site chat and receptionist can answer common questions about registration and soft close rules from the answers you approve, and hand anything property-specific to your team.
Can a bidder be reminded before a sale closes?
Yes. The pre-registration and reminder request form captures the bidder and the sale, and your CRM sends the reminder at the time you set.
What happens to a listing after the bidding window closes?
Its status changes to closed or sold as part of your weekly updates, and it moves into the past sales archive with the result you choose to publish.
See it built for online-only
A live walk-through, on your screen, of the site you would get.
Book a demoAlso built for: Estate sales, Probate sales, Foreclosure & REO